# Dunearn House sells 56% of units on launch weekend at average of $3,140 psf

- **Source:** EdgeProp Singapore
- **Published:** 2026-07-26T11:23:42.000Z
- **Author:** Cecilia Chow
- **Original:** https://www.edgeprop.sg/property-news/dunearn-house-sells-56-units-launch-weekend-average-3140-psf
- **Topics:** Private Residential, New Launches, Government & Policy

## Featured rationale

Strong take-up of larger layouts signals family-led, owner-occupier demand and may support momentum for subsequent launches in Bukit Timah Turf City and the CCR.

## AI summary

Dunearn House sold 212 of 380 units, or 56%, during its July 25-26 launch weekend at an average price of $3,140 psf.

## Original article

On its launch weekend of July 25-26, Dunearn House sold 212 of its 380 units (56%), at an average price of $3,140 psf.

About 86% of buyers are Singaporeans, with 13% permanent residents from China, Indonesia, Malaysia, South Korea and other countries, and 1% foreigners from the United States, according to the developers.

Prices started from $1.475 million for a two-bedroom unit (527 to 678 sq ft); $2.597 million for a three-bedroom unit (872 to 1,001 sq ft); and $3.588 million for a four-bedroom unit (1,184 to 1,378 sq ft).

Get the latest details on available units and prices for Dunearn House

The 99-year leasehold, prime District 11 project by joint developers Frasers Property, CSC Land Group and Sekisui House marked the first private residential launch in the upcoming Bukit Timah Turf City precinct. The new residential precinct will eventually comprise 15,000 to 20,000 new private and public homes.

"We are encouraged by the good response to Dunearn House, reflecting buyers' confidence in well-located, thoughtfully designed homes within Singapore's prime District 11," said Soon Su Lin, CEO of Frasers Property Singapore. "Our buyers comprise a healthy mix of families eager to secure a home in Bukit Timah, near reputable schools and green corridors, as well as investors who recognise the precinct's long-term growth potential."

The strong showing over the weekend also comes at a pivotal moment for the wider Core Central Region (CCR) market. According to Mohan Sandrasegeran, head of research & data analytics at SRI, activity in the segment slowed sharply in the second quarter of 2026, with no new project launches and only 70 units transacted — a steep drop from the 701 units launched and 697 sold in the first quarter.

"Dunearn House has provided a much-needed injection of momentum into the CCR, becoming the first major private residential launch within the segment in the second half of 2026," says Sandrasegeran.

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Mark Yip, CEO of Huttons Asia, says many buyers are familiar with and can relate to the location, having grown up or studied in Bukit Timah. "The transformation of Turf City is probably the boldest and most significant change to Bukit Timah in many years," he adds.

About 79% of the units sold were priced below $3.5 million — according to Yip, "the sweet spot for prices of homes in the Core Central Region (CCR) in 2026."

Read also: A rare new detached home designed around family life

At an average of $3,140 psf, Dunearn House was priced about 5% above some projects in the Rest of Central Region (RCR) that have crossed $3,000 psf this year, making it a compelling proposition for a CCR project, Huttons notes.

Unit mix reflects strong family demand

"The sales momentum at Dunearn House was overwhelmingly driven by owner-occupiers prioritising functional and versatile spaces," says Justin Quek, deputy group CEO of Realion (OrangeTee & ETC) Group.

The three-bedroom and three-bedroom-plus-flexi units, which make up 20 units each, were fully taken up, and even the three-bedroom-plus-study saw 18 of 20 units sold. Similarly, the standard four-bedroom configurations saw exceptional traction, with 89% of units sold. Meanwhile, of the 59 two-bedroom-plus-study units, 43 were taken up, reflecting a 73% take-up.

"This reflects a clear buyer preference for layouts offering supplementary study or flexi areas," adds Quek, "which hit the pricing sweet spot between $2 million and $3.8 million."

Quek says a recurring sight at Dunearn House's launch was young buyers showing up with their parents. "Parental support played a major role in securing two-bedroom-plus-study and three-bedroom units, as families bet on Bukit Timah's long-term appeal," he notes.

"Buyer demand was mainly fuelled by owner-occupiers already residing in Bukit Timah, Holland and the western central area, along with private homeowners from nearby landed and condominium estates looking to upgrade while staying within a familiar neighbourhood," according to Marcus Chu, CEO of ERA Singapore.

Read also: Dunearn House draws 5,900 visitors over preview weekend ahead of July 25 sales launch

Some buyers moving from HDB flats may also originate from nearby mature estates such as Queenstown, where a growing number of million-dollar flat transactions have boosted their ability to upgrade to private housing, he adds.

ERA data showed that in 1H2026, Queenstown saw 120 flats sold for at least $1 million, already surpassing the 173 such transactions recorded for the whole of last year.

First to market

Being first to market in the Bukit Timah Turf City redevelopment was also a major draw for buyers. Proximity to two MRT stations — Sixth Avenue and the upcoming Turf City station — as well as top schools, was another key attraction, notes Quek.

Buyers were also drawn to the development's positioning as the tallest residential development in the vicinity, offering elevated views over the Good Class Bungalow landed enclaves and extensive greenery in the area, according to the developers.

From 2021 to 2025, median resale prices in the Bukit Timah planning area rose 38.5%, from $1,419 psf to $1,966 psf, according to ERA Market Intelligence. "This pace of growth is faster than in the CCR, where growth was 16.3%," says Chu of ERA.

This suggests the resale market in Bukit Timah has remained more resilient than the broader region, adds Chu, reflecting Bukit Timah's appeal as a prime residential neighbourhood.

Median non-landed residential resale prices in Bukit Timah Planning Area vs CCR (2021 to 2025)

Source: URA as at 7 July 2026, ERA Research and Market Intelligence

Supply crunch of new 99-year leasehold projects fuelling demand

Bukit Timah's private housing stock is dominated by landed homes and freehold condominiums, with a limited supply of 99-year leasehold developments — only around 3,402 units launched since 2010, and none since 2019. "This seven-year gap has left a shortage of newer leasehold options in the area," notes Chu.

For comparison, the 476-unit Fourth Avenue Residences — the last 99-year leasehold condo launched in Bukit Timah, in 2019 — has seen resale transactions ranging from $1.38 million ($2,137 psf) for a 646 sq ft two-bedroom sold in February; to $3.16 million ($2,849 psf) for a 1,109 sq ft, three-bedroom plus study that changed hands in May, based on caveats lodged in 1H2026 to date.

Besides Fourth Avenue Residences, the other major launch in the immediate vicinity was the 285-unit, freehold Royalgreen, also in 2019, notes Kelvin Fong, CEO of PropNex, adding that pent-up demand also played a role in the strong take-up rate. Recent transactions at Royalgreen range from $1.73 million ($2,592 psf) for a two-bedroom unit in April to $3.15 million ($2,926 psf) for a 1,076 sq ft three-bedroom unit in June.

Recent Government Land Sale tenders have seen residential land prices in the RCR range from $1,400 to $1,500 psf per plot ratio (psf ppr), while CCR land rates have climbed beyond $1,600 psf ppr, with some sites crossing $1,800 psf ppr, Fong points out. "Against this backdrop of rising land costs, some buyers may have viewed Dunearn House as an opportunity to enter the market ahead of any further price hikes in future new launches," he says.

Schools remain a key draw

Popular schools within 1-2km of Dunearn House include Nanyang Primary School, Methodist Girls' School and Raffles Girls' Primary School, notes Chu.

"The education belt continues to be a strong and lasting driver of demand in Bukit Timah," says Chu. "Unlike shifting lifestyle trends, schooling needs tend to impact housing choices over many years. As a result, families often value homes that enable them to stay within the wider Bukit Timah area throughout their children's education period."

Looking ahead, PropNex's Fong expects the primary market to be relatively quieter during the Hungry Ghost Month, which begins in mid-August and typically sees a slowdown in homebuying activity and new launches. "Sales activity could pick up again from mid-September, when several notable projects — including Amberwood at Holland, Lucerne Grand and The Thomson Reserve — are expected to enter the market," he adds.

Check out the latest listings for Dunearn House, Bukit Timah, Turf City, District 11 properties

## Chinese translation

> Translation model: grok

### Dunearn House开盘周末售出56%单位，均价每平方英尺3,140新元

Dunearn House开盘周末售出380个单位中的212个——大户型最受欢迎

在7月25日至26日的开盘周末，Dunearn House售出380个单位中的212个（56%），均价为每平方英尺3,140新元。

据开发商，约86%买家为新加坡公民，13%为来自中国、印尼、马来西亚、韩国等国家的永久居民，1%为来自美国的外国人。

价格起售：两房单位（527至678平方英尺）147.5万新元起；三房单位（872至1,001平方英尺）259.7万新元起；四房单位（1,184至1,378平方英尺）358.8万新元起。

获取Dunearn House可售单位与价格的最新详情

该项目为99年地契、位于核心第11区，由联合开发商星狮地产（Frasers Property）、CSC Land Group与积水房屋（Sekisui House）打造，是即将成形的武吉知马赛马场（Bukit Timah Turf City）片区首个私人住宅推售项目。该新住宅片区最终将包含15,000至20,000套新私人与公共住宅。

星狮地产新加坡首席执行官孙素琳（Soon Su Lin）表示：“我们对Dunearn House的良好市场反应感到鼓舞，这反映买家对新加坡核心第11区内地段优越、设计周到住宅的信心。我们的买家组合健康，既有急于在武吉知马、靠近优质学校与绿色廊道置业的家庭，也有看好该片区长期增长潜力的投资者。”

周末的强劲表现，也正值更广泛的核心中央区（CCR）市场关键节点。据SRI研究与数据分析主管Mohan Sandrasegeran，该细分市场在2026年第二季度活动急剧放缓，无新项目开盘，仅成交70个单位——较第一季推出701个单位、售出697个单位大幅下滑。

Sandrasegeran说：“Dunearn House为CCR注入了亟需的动能，成为2026年下半年该细分市场首个主要私人住宅开盘项目。”

合登亚洲（Huttons Asia）首席执行官叶马克（Mark Yip）表示，许多买家对地段熟悉并能产生共鸣，因为曾在武吉知马成长或求学。他补充道：“Turf City的改造，可能是多年来对武吉知马最大胆、最重要的改变。”

据Yip，已售单位中约79%定价低于350万新元——“这是2026年核心中央区（CCR）住宅价格的甜蜜点。”

另读：以家庭生活为核心设计的稀有全新独立洋房

合登指出，以均价每平方英尺3,140新元计，Dunearn House较今年部分已突破每平方英尺3,000新元的其余中央区（RCR）项目高出约5%，对CCR项目而言颇具吸引力。

单位组合反映强劲家庭需求

Realion（OrangeTee & ETC）集团副集团首席执行官郭正义（Justin Quek）表示：“Dunearn House的销售动能主要由重视功能与多用途空间的自住买家推动。”

各20个单位的三房与三房+弹性空间户型全部售罄，三房+书房亦售出20个中的18个。标准四房配置同样表现出色，售出89%。同时，59个两房+书房单位中有43个获认购，认购率73%。

Quek补充道：“这清楚反映买家偏好带额外书房或弹性空间的布局，价格甜蜜点落在200万至380万新元之间。”

Quek表示，开盘现场常见年轻买家与父母同行。“父母支持在锁定两房+书房与三房单位方面发挥了重要作用，家庭押注武吉知马的长期吸引力，”他指出。

ERA新加坡首席执行官朱马科（Marcus Chu）表示：“买家需求主要来自已居住在武吉知马、荷兰村及西部中央一带的自住客，以及来自附近有地住宅与共管公寓、希望在熟悉社区内升级的私人住宅业主。”

另读：Dunearn House预览周末吸引5,900名访客，为7月25日开售铺路

他补充，部分从HDB组屋换购的买家也可能来自女皇镇等附近成熟市镇，当地百万组屋成交增多，增强了他们升级至私人住宅的能力。

ERA数据显示，2026年上半年女皇镇有120套组屋以至少100万新元成交，已超过去年全年173宗同类成交。

抢先入市

成为武吉知马赛马场重建的首个入市项目，也是吸引买家的重要因素。靠近两个地铁站——第六道（Sixth Avenue）与即将开通的Turf City站——以及顶尖学校，是另一大吸引力，Quek指出。

据开发商，买家亦被项目定位为周边最高住宅所吸引，可俯瞰优质洋房（Good Class Bungalow）有地社区及大片绿地景观。

据ERA市场情报，2021至2025年，武吉知马规划区转售中位价从每平方英尺1,419新元升至1,966新元，涨幅38.5%。ERA的Chu表示：“这一增速快于CCR的16.3%。”

Chu补充，这显示武吉知马转售市场较更广泛区域更具韧性，反映其作为优质住宅区的吸引力。

武吉知马规划区与CCR非有地住宅转售中位价（2021至2025）

来源：市区重建局数据截至2026年7月7日，ERA研究与市场情报

新99年地契项目供应紧张推升需求

武吉知马私人住宅存量以有地住宅与永久地契共管公寓为主，99年地契项目供应有限——自2010年以来仅推出约3,402个单位，且自2019年以来再无新盘。Chu指出：“这七年空窗造成该区较新年期地契选择短缺。”

相较之下，2019年在武吉知马推出的最后一个99年地契共管公寓、共476个单位的Fourth Avenue Residences，根据2026年上半年迄今备案，转售成交从2月一宗646平方英尺两房的138万新元（每平方英尺2,137新元），到5月一宗1,109平方英尺三房+书房的316万新元（每平方英尺2,849新元）。

立合（PropNex）首席执行官冯元良（Kelvin Fong）指出，除Fourth Avenue Residences外，紧邻区域另一个主要开盘是同样在2019年推出的285个单位永久地契Royalgreen，并表示积压需求亦推动了高认购率。Royalgreen近期成交从4月一宗两房的173万新元（每平方英尺2,592新元），到6月一宗1,076平方英尺三房的315万新元（每平方英尺2,926新元）。

Fong指出，近期政府售地招标显示，RCR住宅地价约在每平方英尺容积率（psf ppr）1,400至1,500新元，CCR地价则已升破每平方英尺容积率1,600新元，部分地段超过1,800新元。“在地价上升背景下，部分买家可能将Dunearn House视为赶在未来新盘进一步涨价前入市的机会，”他说。

学校仍是关键吸引力

Chu指出，Dunearn House周边1至2公里内的热门学校包括南洋小学、美以美女校与莱佛士女子小学。

“教育带仍是武吉知马持久而强劲的需求驱动力，”Chu说。“与不断变化的生活方式趋势不同，就学需求往往会在多年间影响置业选择。因此，家庭往往重视能在子女整个求学阶段继续留在更大武吉知马范围的住宅。”

展望未来，PropNex的Fong预计，中元节期间（约8月中旬开始）一级市场会相对清淡，通常购房活动与新盘推售都会放缓。“销售活动可能自9月中旬再次回升，届时包括Holland的Amberwood、Lucerne Grand与The Thomson Reserve等数个备受关注的项目有望入市，”他补充道。

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